Google’s recent launch of its new indexing infrastructure Caffeine has stirred up the question among SEO enthusiasts about whether or not this will have a notable impact on optimization results or the process needed for a successful SEO process. The revamp does not change Google’s algorithm for ranking, instead, according to the Google blog, it is a sytem that’s “more than 50 percent fresher than our last index and it’s the...
On-page Factors VS. Off-page Factors
Successful Internet marketers have known for years that people go to the web for only two reasons: To be entertained or to solve a problem - quickly. Because of this, I tend to take a "Keep it simple stupid" approach to website design...
I think it’s fair to say that we’ve all lived through that defining moment when we realized that the old flip phone doesn’t hold its’ ground when compared to the rapidly growing smart phones that have come to dominate the market. Despite its excellent texting capabilities and durability when thrown against a wall, the traditional cell phone’s lack of...
Press Release
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Kevin Bailey, President and cofounder of Slingshot SEO, provides insight into “How to Value SEO” in terms of Google first page ranking.
Answering the question, “What’s the value of a first page search engine ranking, anyway?” is the driving force behind the analysis executed within Mr. Bailey’s whitepaper, which can be found...
Mobile search is hotter than it has ever been. Nearly 83% of American Adults are carrying cell phones, with 20% of those being smart devices, one can see marketers urgency to grab their piece of the pie. Towards the end of the first quarter a turf war has started to...
It is difficult to argue against the statement that the Indianapolis area is one of the top internet marketing hubs. Let’s face it, we have the one of the top email marketing company in the world. Enough said? Hardly. Indianapolis is also home to Compendium Blogware: one of the...
Internet marketing press release submission is a proven way to increase valuable backlinks to your site for Search Engine Optimization (SEO). Links to your site from trusted sources provide a vote of confidence that search engines value and factor into placement on the Search Engine Results Page...
Bloomington, Ind.— Slingshot SEO, Inc. co-founder, Aaron Aders, recently spoke at his alma mater, Indiana University. He lectured the IU School of Journalism students in Associate Instructor Lanier Holt’s Principles of Public Relations class about the history and future of search engine marketing.
At the conclusion of his lecture, Aders...