Google has told webmasters that there is a part of your site that has no material effect on your ranking, and since, many webmasters and SEOs are ignoring it. They're wrong, and you can take advantage of it.In the early days of SEO, much was made of optimizing meta descriptions. As search engines evolved and on-page factors became less important, the...
I was almost ready to leave the office today when I noticed a tweet on my iPhone by Danny Sullivan of Search Engine Land. He mentioned content farms, tweeting "the more publicity particular content farms get, the more likely they risk being targets in a Google...
I just watched an interview with Matt Cutts at Pubcon in Las Vegas. In this interview he discusses speed and website load times as possible ranking factors for Google's Caffeine search. We have known for some time that load times affect your quality score for Google Adwords PPC advertising not to mention the impact reduced load times have on your conversion rates. This is yet another...
Do you feel like you've reached a glass ceiling with regards to the number of competitive keywords you can get your homepage to rank for? Is it possible that traffic from some of your competitive keyword phrases might not convert well if your homepage is the first thing...