NewPro Containers Corp.

NewPro Corp began an Internet marketing campaign to compete with the worldwide market through an eCommerce web interface. The immediate goals were to increase sales and market share through an Internet marketing campaign and create the premiere web resource for plant containers. At the one year mark NewPro Corp sales increased by 18%. The increase in sales has led to increased market share and expansion. NewPro has outgrown their main facility and just leased an additional 80,000 SF of warehouse space.

NewPro Corp began their Internet marketing campaign in the third quarter of 2005. The initial marketing campaign included an eCommerce website optimized for popular search keywords related to the plant container industry.

Popular search keywords were researched by SlingShot SEO and determined to be Plant Containers and Plant Pots. Our staff then targeted these keywords through pure white-hat seo techniques and reached the top three positioning for both keywords on Google, Yahoo and MSN Search Engines over an 8-12 month period.

Search Engine Optimization can be most easily quanitified by keyword search results, search results page ranking and numbers of unique visitors. A unique visitor is a user that visited your website for the first time. The number of unique visitors is a good indication of the effectiveness of your search marketing campaign. NewPro began with an average of 25 unique visitors per month and rose to an average of over 11,250 unique visitors per month, resulting in a 45,000% increase in visitors.

Slingshot SEO is offering one free hour of expert web consulting on your choice of topics