http://www.slingshotseo.com/feeds/blog-author-kevin-bailey-rss.xml Slingshot SEO's Kevin J. Bailey RSS Feed en-US http://www.slingshotseo.com/blog/2009/11/estimating-seo-profit In my last several blog posts, How Do I Value SEO Rankings Part 1 & 2, I covered how to value a 1st page natural search engine ranking by comparing it with Pay-Per-Click costs (e.g. Google AdWords).  While that is a worthy method for valuing rankings, today I’m going to discuss how to... http://www.slingshotseo.com/blog/2009/11/estimating-seo-profit#comments Tue, 24 Nov 2009 16:11:53 -0600 Kevin Bailey http://www.slingshotseo.com/blog/2009/11/estimating-seo-profit http://www.slingshotseo.com/blog/2009/10/seo-value-part-2 So what is the true value of organic rankings, and why have they helped so many companies rush from oblivion into the stratosphere so fast?  Companies, such as Zappos.com, a business less than 10 years old that sold over a billion dollars in merchandise online last year.  In Part 1 of this two-part series,... http://www.slingshotseo.com/blog/2009/10/seo-value-part-2#comments Thu, 15 Oct 2009 17:16:28 -0500 Kevin Bailey http://www.slingshotseo.com/blog/2009/10/seo-value-part-2 http://www.slingshotseo.com/blog/2009/09/seo-value One of the first important questions to ask yourself before investing in an SEO campaign is, “What’s the value of a first page search engine ranking anyway?” Below I have calculated the annual value of a 1st page Google organic ranking for ‘Health Insurance’ to be $7,471,194.  And... http://www.slingshotseo.com/blog/2009/09/seo-value#comments Wed, 23 Sep 2009 11:21:39 -0500 Kevin Bailey http://www.slingshotseo.com/blog/2009/09/seo-value