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      <title>Facebook Analytics: What We’re Telling Clients</title>
      <link>http://www.slingshotseo.com/blog/2010/03/facebook-analytics-what-were-telling-clients</link>
      <description>With over 400 million active users, 50% of which log on each day, Facebook’s community is clearly a place where marketers want to be visible. Given this, clients are frequently asking us how they can include Facebook in their online marketing strategies. However, since Slingshot SEO believes it’s absolutely necessary to track the actual ROI on campaigns, and Facebook’s “Insights” are somewhat lacking, there hasn’t always been a good way to...</description>
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      <pubDate>Mon, 29 Mar 2010 16:45:20 -0500</pubDate>
      <dc:creator>Phil Golobish</dc:creator>
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      <title>Business Analytics on the Internet</title>
      <link>http://www.slingshotseo.com/blog/2009/09/business-analytics-on-the-internet-by-aaron-aders</link>
      <description>Analytics in business is unfortunately something that is not typically a standard process for the average small to medium sized company. Applying analytical segmentation to date can solve business problems and provide answers that directly effect your bottom line. No place is easier...</description>
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      <pubDate>Wed, 23 Sep 2009 16:23:34 -0500</pubDate>
      <dc:creator>Aaron Aders</dc:creator>
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