SEO for e-Commerce: Challenges and Solutions
E-commerce sites face a number of unique SEO problems. For one thing, e-commerce sites typically have large numbers of pages with product descriptions that come from a product manufacturer, or otherwise do little to differentiate themselves from the descriptions used by competing sites selling similar products. The other major problem is that they can often have significant challenges obtaining links to their site. They need to do something to stand out so other sites will consider it worthwhile to link to their site.
This presentation will detail these challenges and go into the types of solutions that e-commerce publishers can use to develop and grow organic search traffic.
Join us for this webcast and understand:
- Common SEO challenges unique to the ecommerce publishers
- Expert solutions to grow organic traffic
- How to link build for your ecommerce site
Presenters: Eric Enge - President, Stone Temple Consulting and Jesse Laffen - Director SEO Performance, Slingshot SEO