Buellxb.com

Search engine optimization is a science. Many of the complicated techniques Slingshot SEO uses to cause its client's websites to naturally increase in search engine rankings are learned through experimentation. The following example is one of these experiments that proved quite successful.

Buellxb.com is a Slingshot SEO client who sells Buell motorcycle parts. Buell motorcycles are popular American sports bikes made by Harley Davidson. Buellxb.com had two search engine optimization goals when it contacted Slingshot SEO. The owners of Buellxb.com wanted to rank on the first page of Google for the one-word phrase "Buell" and the two-word phrase "Buell Parts." We call these search phases highly competitive international keywords because there are many other companies throughout the world trying to rank for them. In fact, there are roughly 6,500,000 other sites with Buell information and 1,200,000 sites with information on Buell parts. These figures can be verified by performing the searches yourself on Google. Many of these websites were also aiming their search engine optimization efforts at ranking on the first page for these terms.

SEO experts at Slingshot SEO decided that to quickly rank for these competitive international keyword phrases, a unique SEO technique would be employed. The site would start out as an extensive forum on Buell motorcycles that would become popular by creating a loyal member base. These forum members would make the site larger by adding daily content and would eventually become Buell parts customers.

This plan was executed and after roughly six months, was highly successful. Buellxb.com now ranks on the first page of Google for the keywords "Buell" and "Buell Parts." Infact, Buellxb.com ranks just below the Harley Davidson Buell corporate website. Currently, because of Slingshot SEO's search engine optimization efforts, Buellxb.com gets roughly 400 new visitors per day and runs a highly profitable Buell motorcycle parts web store that is shopped by dedicated forum members.

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