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by Phil Golobish With over 400 million active users, 50% of which log on each day, Facebook’s community is clearly a place where marketers want to be visible. Given this, clients are frequently asking us how they can include Facebook in their online marketing strategies. However, since Slingshot SEO believes it’s absolutely necessary to track...
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by Jay Love Please excuse me for using this blog post to brag about Slingshot SEO’s home city of Indianapolis, which is  hosting one of the biggest and most anticipated events  in the United States— the NFL’s Super Bowl —this weekend. Although some members of the media, including The New York Times which described Indianapolis...
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by Fritz Indianapolis, August 15, 2011- Slingshot SEO, the company dedicated to providing digital relevance for deserving brands, has named tech veteran Don Kane as Chief Operating Officer. Kane’s appointment follows last week’s announcement of Jay Love as Slingshot SEO’s CEO. “Adding Don to our team adds a depth of experience in a variety of...
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by Shari Finnell When you’re working in an industry that’s unfamiliar to the average person, more than likely you’re prepared to give at least a 5- to 10-minute answer to the question, “What do you do?” Those types of jobs don’t come along often. Now that I find myself working in the SEO industry, I...
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by Shari Finnell Back when I was working as an editor for a monthly magazine, I started my morning with an exercise routine. It went something like this: Delete, delete, delete … pause … delete, delete, pause … click, click, click … delete, delete. Faced with a mailbox that was flooded with hundreds of emails...
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by Jeff Rothe This post was written by a Slingshot SEO Client Success Manager. Its purpose is to share a success story of a brand consolidation SEO process — a complicated task with thousands of variables to manage. This post provides a use case for similar search media efforts. All comments, suggestions, and questions are...
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by Courtney Logel The latest episode of Slingshot SEO’s SearchTV, a 30-minute rapid-fire show, provided interesting highlights of Google’s freshness update, the impact of Siri, and branded SEO. Watch as Account Executive Jim Brown and Director of Consulting Jesse Laffen discuss the latest in the ever-evolving world of search. Translation: Jim: Welcome back everybody to...
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by Sally Mellinger It was a dark and dreary night. The full moon hung low amongst the mossy covered trees on an off beaten path in the haunted French Quarter of New Orleans. Daring members of the Slingshot SEO team approached the clearing in the woods where famous Voodoo Priest and Priestess from Distilled, Virante,...
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by Jay Love In a few of my previous posts, I described our monthly company gatherings as one of Slingshot SEO’s central communication vehicles. Obviously, it should be since we have everyone gathered to hear about what’s going on in the company. However, many business-related company meetings tend to destroy employees’ thirst for knowledge —...
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November 27th, 2012by Steven Shattuck TweetBuffer To say that Search Engine Optimization is a volatile industry would be a gross understatement. The ever-changing landscape of search rewards the most inquisitive, innovative and agile, while it punishes the devious and the stubborn. It seems that now, as 2012 comes to a close, the SEO industry is...
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