by Jody Mugele Thank you, Google! As a content editor I take pride in knowing how to use a semicolon. It makes me happy to look over a draft of a blog post I’ve created and delight in sentence variety on the page. I love when a piece of content crosses my desk and I...Read More

by David Tittle David: Recently, my colleague Evan and I noticed an update in Google’s instant preview.  While it is a more user-friendly design, this new change has the potential to greatly devalue pay-per-click ads.  Before we get into that, let’s have a review. Evan: Long ago, on November 9th 2010, Google rolled out the...Read More

October 25th, 2012 by Chad Pollitt With content marketing becoming increasingly popular among agencies and internal marketing departments, the skill of creating appealing headlines and desirable copy is in demand. A blog post could be expertly written with earth-moving, problem-solving content, but if the title fails to communicate a value proposition or urgency, the writing...Read More