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December 4, 2012
December 4th, 2012 by Steven Shattuck According to the Content Marketing Institute’s annual report, 64 percent of B2B content marketers say they are challenged with producing enough content. Marketers understand the importance of content like blogs, infographics and videos – the challenge is balancing production with other day-to-day responsibilities while producing enough content to be successful. Repurposing...
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December 4th, 2012 by Aaron Aders The classic Glengarry Glen Ross scene is unforgettable – not only to those who saw the movie, but also to anyone who held a sales position in the 20th century. The ABC (Always Be Closing) sales methodology reigned supreme, and still does in some organizations that have failed to evolve with...
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