Monthly Archives: October 2008

Journalists: A ‘Dying Breed’ or an ‘Evolving Species?’

by Shari Finnell During a recent conference, I ran into an old colleague from my newspaper days. He had a vague look of disbelief written all over his face – one that I have become all too familiar with whenever I run into print journalists. I wasn’t at all surprised when he told me he […]

How to Write Content that Inspires

by Guest Blogger Brock Benefiel is an online editor at Angie’s List. For the past year, he has been on the company’s search marketing team devoted to producing original content to help homeowners and consumers, drive search rankings and increase membership. At Angie’s List, creating good content means promoting action—promote consumer awareness, good hiring practices, […]