Below are just a few words of wisdom. Some SEO battles will be too tough to fight, the competition will be so stiff you just can't compete. Other battles will take a long time; months, even years before you rise to the top. Your best bet is to choose long-tail (multi-worded) keywords that have little or no competition for fast results. You can rise to the top within days,...
Bloomington, Ind.— Slingshot SEO, Inc. co-founder, Aaron Aders, recently spoke at his alma mater, Indiana University. He lectured the IU School of Journalism students in Associate Instructor Lanier Holt’s Principles of Public Relations class about the history and future of search engine marketing.
At the conclusion of his lecture, Aders presented the students with an in-class competition. Each team of students was...
When approaching an SEO project it is ideal to start before any line of code is written or web design is considered with a keyword workshop. Even prior to building a site map or wire frame a keyword workshop should be performed. By executing a proper...
1. Miniature golf, Par 3 courses, 18 hole golf courses - The keyword phrase you're going after determines what type of course you're playing on. Coming up number one on Google for the phrase "New York" would be like playing in the Masters at Augusta National Golf Club and winning. However, going after the phrase "Ligonier grocery stores 24 hours"...
After suffering from a wicked case of writer’s block, I have finally recovered (sounds like some nasty, ailing disease, huh?). I definitely do not call myself a blog expert, simply because I’m relatively new to the industry & I believe you are constantly learning new tips and tricks to master your trade, but I wanted to share a few techniques that helped to dig me out of the...
I was almost ready to leave the office today when I noticed a tweet on my iPhone by Danny Sullivan of Search Engine Land. He mentioned content farms, tweeting "the more publicity particular content farms get, the more likely they risk being targets in a Google "update" that wipes them out".
I had an idea, but at first glance I wasn't...
Have you noticed Google's real-time results for certain queries being integrated into the organic search results? If you haven't, here's a snapshot of what they look like:
These blog posts, news stories, and, most often, tweets are fed into Google and Bing's organic results as they are created, stacked on top of...
Hello again, Search Box here.
For many of you, “Google” has moved from noun to verb: ever been told by someone to just “Google” something? There is even a feature documentary called “Google Me,” about a man who sought out people who share his name by finding them on—you guessed it—Google. (Your friendly...
Image courtesy Flickr:
http://www.flickr.com/photos/craftygoat/ / CC BY-NC 2.0
Recently economist, technology investor, analyst, blogger and all-around go-to guy Paul Kedrosky published a scathing post on his Infectious Greed blog entitled “Dishwashers, and How Google Eats Its Own Tail.” You can (and should) read the entire post for yourself, but the gist is his stymied efforts at searching for appliance reviews online.
In his quest...
Here I am, crawling out of the blog woodwork just in time to say goodbye to 2009. No, I will not write a blog post about my thoughts on the year or the top 10 best and worst of ’09…I’ll leave that to my personal blog and those other bloggers out...
