On the first Friday in May, I had the pleasure of joining Jeff Jordan, the Social Media Product Manager at Adobe, and Beth Perell, VP of Communications & Information Management at Goodwill Industries International for a panel discussion – Feeling Socially Awkward: A Strategy for Measuring this Hip New World – at the inaugural Infinitive Digital BrainFest. Moderated by Ken Harrop, Co-Founder & CEO of Infinitive Analytics, the discussion centered around the measurement of social media activities. For those who weren’t able to attend, here are three key takeaways:
Earlier this year, Slingshot SEO, Inc. was named one of the 2012 Best Places to Work in Indiana. When we received notification that we were a finalist, we were ecstatic! While we always recognized Slingshot SEO as a great place to work, this award made it official and public. We truly were honored and humbled to be selected as among the Best Places to Work in our state. Read more »
Last week, I attended the Content2Conversion conference in NYC. As far as events go, this one was pretty sweet. One day. In-your-face. They took the “If you aren’t doing this, you will lose” approach, which I love because I relate to it as well. Read more »
If you tuned into the April 26thMarketingSherpa webinar, “How to Accelerate Lead Quality & Conversions with Content Marketing Optimization,” you learned that good content makes for a better search experience and increased conversions.
In case you missed the webinar, though, here are 3 key takeaways from the presentation: Read more »
Behind the scenes at Slingshot SEO is a unique group of SEO professionals who make our organization thrive. Our employees are commonly referred to as “Slingshotters.” A Slingshotter is dedicated to continually breaking new SEO ground, staying in front of the SEO pack and producing impressive results for our clients. Read more »
This post is co-written by SEO Account Executives Brian Graham and Patrick Davis.
Now that the dust has settled a bit from South by Southwest (SXSW), we wanted to share some thoughts as a first time exhibitor. SXSW proved to be very fruitful for Slingshot SEO, and even though we were accepted as an exhibitor only two weeks prior to SXSW, we made the best of our limited preparation time and wanted to share some takeaways from a few different views. Our own SEO professionals, Brian Graham and Patrick Davis, an Austin native, explore what makes SXSW (and Austin) so great. Read more »
This post is co-written by our VP of Marketing Jen Wilfong and SEO Account Executive Brian Graham.
The state of search engine optimization (SEO) today is much different than it was even six months ago. In SEO, the one thing you can count on is change. Google changes its algorithm up to 600 times a year. We have seen a ton of that over the last year. How these changes have affected SEO strategies and tactics have been the focus of my conversations lately. Read more »
