by Casey Szulc What started as a simple marketing ploy in 2005, the Monday following Thanksgiving, known as “Cyber Monday,” has quickly become the largest online shopping day of the year. With $1.028 billion in online spending, Cyber Monday 2010 was the heaviest online spending day in history and the first to surpass the billion-dollar […]
Author Archives: Slingshot
02
Oct
Oct
October 2nd, 2012 by Ashley Billman LinkedIn serves as the world’s largest professional network online with more than 175 million members. The opportunities the site offers its users is continually growing. LinkedIn can be used and leveraged by everyone. Unfortunately, LinkedIn is often seen simply as a tool for those seeking employment. But the social […]
blogging-tips, content, general-seo, strategy
6 Easy Steps to Set Up Authorship Through Your Google+ Profile
01
Oct
Oct
October 1st, 2012 by Steven Shattuck If you’ve followed SEO and Internet marketing news over the past year, you’ve no doubt come across the concept of AuthorRank, which AJ Kohn says “could be more disruptive than all of the Panda updates combined.” Google, who actually labels it “Agent Rank,” describes it as “the identity of […]
28
Sep
Sep
September 28th, 2012 by Emily Burgett The Inbound Wrap-Up is our weekly list of articles in the inbound marketing and SEO world that you should be reading. Week Ending September 28th, 2012: 1 » How to Prepare for AuthorRank and Get the Jump on Google » seomoz.orgEver wish you could be ahead of the game […]
27
Sep
Sep
September 27th, 2012 by Kevin Bailey Content marketing is today’s “it” marketing strategy—as it should be. Thanks to some tweaks by Google and the rise of the social web, we believe content marketing is now the most powerful form of Internet marketing that’s ever existed. When done right, it drives unprecedented inbound traffic from search, […]
26
Sep
Sep
September 26th, 2012 by Muhammad Yasin The practice of using social media for SEO is becoming increasingly important. In order to have your message resonate on social media, and in turn impact your business as it pertains to search engine ranking and online visibility (and eventually monetarily), there are a number of steps you must […]
25
Sep
Sep
September 25th, 2012 by Bradley Smith Considering the upcoming presidential election, it seems appropriate to draw some similarities between the United States’ complicated Electoral College process and how Google chooses which sites win that No. 1 spot. If you need a brief political science refresher, presidents are elected based on an indirect vote by the […]
24
Sep
Sep
September 24th, 2012 by Emily Burgett One of the biggest challenges in marketing is bridging the gaps between separate activities so they all become cohesive and support the same goal. The same goes with SEO. It is important for marketers and webmasters to identify those gaps and actively work to integrate all those efforts. One […]
18
Sep
Sep
September 18th, 2012 by Steven Shattuck When I was hired as Community Manager for Slingshot SEO in February of 2012, I was put in charge of managing the Slingshot SEO social media accounts. One of our most underutilized networks was Google+. Though it’s often derided as the red-headed stepchild of the social media family, many […]
17
Sep
Sep
September 17th, 2012 by Emily Burgett There are dozens upon dozens of different social media platforms to choose from and being engaged with all of them can seem near impossible. So how do you determine which forms of social media are most valuable for you and your search media goals? In today’s Ask An SEO […]